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We’re always thinking about new markets we could enter, but it’s only by saying no that you can concentrate on the things that are really important.
 
A business that makes nothing but money is a poor business.
 
The secret of success is to know something nobody else knows.
 
Business, that's easily defined - it's other people's money.
 
Commerce, trade and exchange make other people more valuable alive than dead, and mean that people try to anticipate what the other guy needs and wants. It engages the mechanisms of reciprocal altruism, as the evolutionary biologists call it, as opposed to raw dominance.
 
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